Town Of Cape Elizabeth
Cape Elizabeth News

12/14/06
Town Council, School Board agree to name new artificial turf 'Hannaford Field' 

The Town Council and the School Board have approved an agreement to name the new artificial turf field planned for installation at the High School this spring as "Hannaford Field."

The agreement serves the dual purpose of acknowledging a major donor to the field, as well as honoring a family that is a part of Cape Elizabeth history.

"This evening we have before us a proposed agreement which would restore the Hannaford name to one of the original Hannaford farms," said Town Council Chairman Paul McKenney as he introduced the proposed agreement Dec. 11.

Hannaford Bros., now based in Scarborough, was recognized as a major contributor to the artificial-turf field planned to replace the existing soccer field located behind Cape Elizabeth High School. The property, McKenney said, was once the site of Hannaford family farm land, as was parts of the present-day Purpoodock Club; property near Hannaford Cove Road; and, most of the school complex.

KidsTurf, (http://www.kidsturf.org), the citizen organization taking on the fund-raising effort, met their goal of collecting $650,000 in pledges for the first phase of construction, but McKenney said that goal would not have been achieved without the support from Hannaford's.

"Had it not been for them stepping forward, I don't think we would have a turf field to be discussing this evening," McKenney said.

The council unanimously voted to approve the agreement pending approval by the School Board. That board also granted unanimous approval Dec. 12.

Two School Board members, however, said they were uncomfortable voting on corporate sponsorship of a school property without having a governing policy in place.

Rebecca Millett, a member of the board, said she did not know of the naming rights agreement until 2 p.m. Dec. 12, and that she believed the board was being asked to make quick decisions without full information. "But my main concern," she said, "is that we are going down a path before policy has been set."

School Board member Karen Burke also said she advocated developing a district policy to address corporate naming of school property.

The night before, Town Council Cynthia Dill had moved the item be tabled to allow time for a School Board vote, and for other councilors to study the facts. Instead, councilors voted to approve the agreement on condition that the School Board vote for approval as well.

Hannaford has  also arranged for the donation of an accompanying state-of-the-art scoreboard bearing the name "Hannaford Field." The naming rights agreement stipulates a $100,000 sponsorship fee, which will all go toward the cost of field construction.

At the Dec. 11 council meeting, McKenney recognized others who had made significant contributions toward the field, including Graham Smith, who spearheaded a campaign to fund and install lights at the field; Rey Moulton, a Cape graduate and long-time supporter of Cape schools; Imad Khalidi, chairman of Portland's Auto Europe; the Kevin Brady fund; and Michael Ott, chairman of KidsTurf, which has collected more cash and in-kind gifts from more than 600 donors.  "So I wish to thank all of those who have contributed to this effort with funding and with leadership in raising the required dollars," said McKenney. "And I especially wish to thank Hannaford for recognizing its historical roots with its significant contribution," he said.

It was in 1883 that Arthur Hannaford began selling Cape Elizabeth produce in Portland, McKenney said. He was later joined by two brothers who together formed Hannaford Bros. in 1902. "Today the Hannaford name is known through much of the Northeast United States with over 150 supermarkets and combination food and drug stores serving the public," he said.

KidsTurf is continuing to raise money to fund supporting amenities in phase 2 of the project, including bleachers and a snack shack.

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